Youtube To Reignite Livestreaming Service, Focus on eSports

According to a recent report byTheDailyDot, Youtube is planning to relaunch it’s Livestreaming service with a focus on eSports. The report, which was given by an anonymous tip stated that:

The time is right as well, with Twitch moving into other areas such as music and so on. Google doesn’t want to be too far behind in the arms race,”

As you know, Youtube was in talks to buy Twitch last year before it fell thru and Amazon purchased the streaming giant. Many seem to think its proposed rules and strict copyright enforcements had something to do with it. The source continued by indicating that

“There’ll be huge opportunities for established streamers and organizations soon and I would say that the record numbers of esports viewers are only going to grow when Google start promoting and partnering with these events

Even with Google’s power behind Youtube, it’s going to have a hard time competing with Twitch which has been the sole proprietor in this arena for the last four years. People don’t like change and tend to stick with the “first of its kind” in the area of technology despite the advanced made by competition. Take iPhone for example.  Technology wise, they are behind Android by about a year and a half yet consumers continue to flock to it without question. Even Google will have a hard time fighting the sheep mentality of follow the herd. We’ll have to see where it goes from here and will let you know what we find out.